Archive for the ‘Blogging’ Category

Choosing The Heading For Your Post, To SEO Or Not?

July 19th, 2009

When choosing the title of your post, it’s important to keep a few things in mind. These being a) are you approaching it from an SEO point of view or b) are you writing it as a title to ‘catch’ your audience?

Of course a combination of both would be the best, although it will be alot harder to write one of these.

For example, from an SEO point of view, you’d want to write: “How To Drive Traffic Using Articles”, this would give the best long term SEO value for your post as it is exactly what someone might type into Google searching for that information.

From a ‘catchy’ point of view, you may write instead: “Articles Articles, Read All About It!”, ok that wasn’t the best example but you can see what I mean.

SEO works if you’ve already got a good Google Page rank, as posts you write will appear higher up in the Search Ranking on the 1st page.

Writing catchy post titles works if you drive traffic by other means, such as through Twitter, which benefits alot more from short interesting info bytes, such as a catchy title.

If you’ve got tonnes of direct traffic, then it doesn’t really matter, you can lable post titles whatever you want.

For the rest of us, spare a thought about how you phrase your title, SEO or short and snappy, it can make a big difference.

Till next time,

-William Lee

Testing My SEO Skills

June 11th, 2009

Ok I’ve stopped by the blog of former Malaysian Prime Minister, Dr. Mahatir Mohamad and I’ve noticed that some of his pages have very high page rank.

Also, if you do a simple trackback, a link to your blog will be displayed under the respective post.

I will trackback to his post and see if it leaves a do-follow link right back here…

A little sneaky, but that’s Internet Marketing right?

If you came from his blog to here, please don’t be angry :)

And let me know if it worked..

Thanks,

-William

http://chedet.co.cc/cgi-bin/mt4/mt-tb.cgi/1

Pillar Articles – Good Content For Your Blog

May 26th, 2009

A pillar article is basically a really long, informative and content packed article that is chock full of keywords, is useful to your audience and helps drive traffic to your site.

My first attempt at a pillar article came in the form of my ‘How To Register Online with SSM‘ post which was an informative how-to on registering your business online using the ssm.com.my site.

To date, it brings in the most traffic, and ranks the best amongst the search engine keywords, along side ‘online business malaysia’.

I first read about pillar articles from Yaro Starak’s blog post, ‘How To Write Great Blog Content – Pillar Articles

In his words:

Write at least five major “pillar” articles. A pillar article is usually a tutorial style article aimed to teach your audience something. Generally they are longer than 500 words and have lots of very practical tips or advice.

Ideally you don’t want to fill it with affiliate links, as you’re meant to be providing good content with no ulterior motive right? But since it’s going to bring it a good amount of traffic, ‘useful’ affiliate links are allowed.

What are useful affiliate links? Maybe a link to a good web host your readers can use? Or even a useful product that might enhance your subject matter? Use your common sense, don’t go overboard and you’ll probably make a little from it as well.

But the main aim is to drive traffic.

I’m working on my pillar article as we speak and you’ll be able to spot it when I’m done. I’ll make it at least 1000 words, probably broken up into multiple parts with as much useful information as I can put in it.

My idea is to put it in public view as a sticky post or perhaps a page on this site, as I think I’ll gain more from SEO and indexing that compiling it as a free product and asking people to sign up for my newsletter.

After all, I’ve already got one of those anyway.

Well better get started, lots of work to do.

-William Lee

How To Use The All In One SEO Wordpress Plugin

May 17th, 2009

Here’s a short tutorial on how to use the All in One SEO wordpress plugin after you’ve written your posts.

By default, just having the plugin installed is a good thing because it rewrites your web page titles and helps restructure your URLs to be more search engine friendly.

1) Login to Wordpress

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2) Add a New Post

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3) Write Your Post

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4) Copy and paste your post title and select roughly 160 characters of text that you would like to appear in your ‘description’ when Google indexes your site into the All in One SEO Pack

Your Google 'Description'

Your Site Title and Your Google 'Description'

5) Paste it in the All in One SEO Pack plugin that is located below your text input window like so (remember to add a few tags you would like to include in your meta tags of your page):

allinoneseo-tutorial-51allinoneseo-tutorial-5

6) Click ‘publish’ or ‘update post’ to save your changes and add these descriptions to your page.

Installing A New Plugin In Wordpress 2.7

February 19th, 2009

Installing a new plugin is so easy now in Wordpress 2.7.

Things you’ll need to know before starting:

  • Your username and password for your wordpress blog
  • Your username and password for your web server

That’s all you’ll need to install any wordpress plugin listed on the plugins directory of Wordpress.org.

Here are the steps:

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1) Login to your WordPress blog at http://yourdomain.com/wp-admin.

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2) Scroll down the page until you see the tab labelled ‘Plugins’ and click it.

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3) Click ‘Add New’

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4) If you know the name of the plugin, type it in. If not, search for what kind of plugin you’re looking for, e.g. ‘Comments’ or ‘Popular Posts’ etc.

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5) Click the plugin that you want to install or find out more information about.

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6) Click ‘Install Now’

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7) This is where you’ll need to type in your web server username and password to allow the plugin to install automatically. Then click ‘proceed’.

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8) If all things went well, you should see a message like this. Click ‘Activate Plugin’ and you’re done!

So now you know how to install plugins to your WordPress blog.

N/B: Remember to read through the details provided by the plugin creator, as some plugins require a little bit of modification to the .php coding of your blog.

How To Add A Gravatar Image To Your Comments/ Blog

February 17th, 2009

Adding your picture to your comments with the Gravatar service is a great was to feel more ‘connected’ with your readers, or as a reader yourself.

gravatars1When you leave a comment, do you look like one of these icons? Do you wonder how come the other people have a little screen shot of their face, logo or some other cute picture next to their name? While you are a blank silhouette of a man or a spectacled smiley face?

Well that’s because they’ve set up a Gravatar account which is linked to their email address. Whenever you leave a comment (with a Gravatr linked e-mail address) then your selected picture will appear in the box next to the comments section.

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To setup a Gravatar account follow these steps:

1) Go to http://gravatar.com
2) Sign up for an account

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3)Login to your new account

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4) Click ‘Add an Email Address’

5) Type in your e-mail address that you use to leave comments (or the admin e-mail address you use for your blog) and click ‘add’

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6) Click ‘add a new image’

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7) Upload a picture from your hard disk, a website or straight from your webcam.

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8) Choose an image for your email address

9) Select the image that you just uploaded

10) Click ‘confirm’ when it asks you to

It’s as simple as that! Leave a comment with your new Gravatar picture below to test it out.

But what if you don’t have the little box next to your comments on your blog? How do you install it?

This only works if you have a Wordpress blog.

1) You need to have access to the files on your server. For that, I’ll leave it up to you to figure out how to get them. I use Dreamweaver to get to my files.

2) Find http://yourdomain.com/wp-content/themes/yourtheme/comments.php (where yourdomain.com represents where you installed your blog and yourtheme is the theme you are using for your Wordpress blog)

3) Open comments.php in Dreamweaver or notepad if you don’t have it.

4) Find this line:

<?php foreach ($comments as $comment) : ?>

Anything under this line is for the comments section of your blog.

5) If you want to put your Gravatar icon above your name in the comment box (like my comment box below) then search for this line.

<cite class=”comment-author”><?php comment_author_link() ?></cite>

and ABOVE it paste this line:

<?php echo get_avatar( $comment, 48 ); ?>

where the number represents how big you want the Gravatar image to be. Default is 32 (i.e. 32×32 pixels big) but I put mine a little bit bigger.

6) Save your file and upload it back to your server.

7) Refresh your page and the box for Gravatar images should be there.

Please remember that not all themes are the same and this method may or may not work for you. But it should work for the default and more popular themes out there.

Share this article if you liked it!

Thanks,

-William Lee

I’ve Changed My Autoresponder From Getresponse.com To Aweber.com

February 17th, 2009

getresponse

I’ve recently changed my getresponse.com autoresponder to a similar service offered by Aweber.com. Why did I do it? Well Aweber.com is being used by some of the biggest Internet marketers around and the added credibility of that can’t be all false right?

Also, Aweber.com’s pricing is pretty low, at only $19 a month for 0 – 500 subscribers, with an increasing pricing structure as the amount of subscribers increases.

aweber

Once I opened up Aweber and gave it a go I did not regret getting it at all. It is SO easy to navigate and use. In fact, it has a step by step ‘list building wizard’ that opens up at the bottom of your web browser each time you start a new list. It shows you the % completed to get your list up and running, from your welcome message all the way to putting the subscriber box on your website.

I’ll go in more depth when I’ve fully explored the system and its capabilities.

For now, those of you who subscribed to my old list, you’ve received an email from me (via @aweber.com) asking you to resubscribe to my newsleter. Just click on the link in your email and it will continue sending you my newsletters as before.

Thanks!

-William Lee