How To Start An Internet Business From Anywhere. Even Malaysia!


Posts Tagged ‘Branding’

Online Business Malaysia Will Be Undergoing Some Changes

Thursday, June 25th, 2009

This is just to let you know that in the coming months (and when I have time), I will be doing some pretty major changes to this site.

The first thing I’m going to do is skew the topic to ‘Getting Malaysian Businesses Online’ which is what my web URL promises but sometimes I get abit off track.

I’m going to write new posts on why businesses should get online, how to get it done, what are the benefits etc.

Basically, I’m going to focus my branding efforts for this site, rather than how I am doing it now, it’s going to be really targeted, which is what you want for your niche.

As for traffic generation tips, Internet Marketing and SEO posts, I’ll be creating a new site to handle all those, so don’t worry!

Thanks for your time,

-William Lee

Can Twitter Make You Money?

Wednesday, January 21st, 2009

The recent trend in online marketing is using Twitter, which is essentially a mico blogging service, where you are limited to writing snippets of information of no more than 140 characters (including spaces!).

That’s not a lot of space to get your message across and hence improving your copy writing skills is a must. But the question on hand is, can twitter help you make money?

I’ve recently heard that Twitter will be the next big thing to the internet marketing community, but how’s best to use it?

In Twitter, you can add people by clicking on them and telling them ‘I’m following you’ if they are interested, then they can click the same button and they’ll also be ‘following you’ too.

If you go about doing this constantly and target internet marketers (or internet marketing wannabes) by looking for ‘followers’ of the popular internet marketers, you’ll quickly have grown a very large list of interested, potential and most importantly, TARGETED people.

But what to do next? Do you:

a) Use your copy writing skills to convince this group of people within your 140 characters to click on a link and send them straight to an affiliate page? Would this work and could you do it more than once (since one person mass sending nothing but affiliate links might not be so popular). It’s kinda like fishing.

b) Or do you send people to interesting articles on your website and build your personal brand? That way, you can ask them to join your mailing list/RSS feed etc, and perhaps sell them an affiliate (or your own) products sometime in the future?

My great Twitter experiment will be to build a list of a few hundred followers and to split test doing the above. I’ll let you know how it goes sometime in the future, hopefully.

Twitter me,
William_Lee

Is It Important To Have A Website?

Monday, August 25th, 2008

Before I left my ex company, I was talking to one of our vendors about why it was important to have a website for his business. He’s a typical Chinese educated business man and quite old fashioned.

It’s not like he didn’t know what the internet was, it’s just that it never crossed his mind to set up a website for his business, as he would scout out prospects on his own, even though he’s the owner of a medium sized business. I told him that the Internet would help people find him, rather than him always looking for prospects on his own.

As an example, I showed him on my computer what would happen if I searched for his service on Google. I typed in ‘printing services’ and limited the search to only websites in Malaysia. I browsed with him through the first 10 links to see if any of the names of the businesses were familiar and lo and behold, he found the name of a competitor of his, which was just down the street from his factory.

Currently, 60% – 70% if his business comes from my ex company, which we told him is a very risky thing to do, because if for any reason we no longer printed paper products, he’d lose almost all his business in an instance. Hearing this, he finally set up his own website (United YL Printers).

I’ve recently emailed him asking if it’s brought in any extra business, but I am a bit doubtful. The main reason for this is that the site is mostly flash and the text on the site seems to be from a .jpeg or picture file. Both make the site very non search engine friendly as technically, there is zero content on the webpage. Upon further checking, I’ve realized that he’s not listed on yahoo.com either, this could help bring in even more visitors to his site if he had submitted to yahoo.

I’ll let you know what his reply is and hopefully I can give him some advice into improving his search engine ranking (if he wants it).